Focusing on the Heinz Beanz packaging I again experiment with the layout, stripping away anything I feel that is unneccessary to the human eye. I've selected for the logo, ingredients, nutrition information and the dietary advice to remain. I chose the dietary advice of "Suitable for gluten free diet. Suitable for Vegetarians. A low GI food. No artificial colours, flavours and preservatives" because I thought how important this information can be for someone who has multiple health conditions and need to be aware what is good for them to eat.
After reading some printing advice for partially sighted viewers (http://www.bristol.ac.uk/is/info/disabledusers/infoaccessible.html) I begin to consider when to use capital letters what font tp use and how big. The advice given was to use clear fonts such as Arial, Serif or Verdana and print size to be between 14-22. Below shows the different font types of the same label, Verdana and Arial respectively. Looking at the Verdana font, the text is wider, the spacing is too and the font seems flatten horizontally. However the Arial font seems more clearer and doesn't use alot of space in the paragraphs. This could mean that more text can be included and the spacing and width of the letters are not too far apart to create difficulties for the viewer to read. With this I have continued using Arial for the rest of my experiements but am opened to other fonts that may become available.
Foundation Graphics Final Major Project